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S C A R B L U U

Avid Authors

Avid Authors

Avid Authors is a nurturing haven where young minds embark on a wondrous exploration of the English language. Led by passionate educators, children engage in interactive activities that ignite a love of storytelling and foster the development of confident readers.

Avid Authors goes beyond rote memorization, empowering children to become critical thinkers and effective communicators, building a strong foundation that paves the way for future academic success.

Execution

Avid Authors' logo is an explosion of color, mirroring the vibrancy of children's books and igniting a love for storytelling in young readers. We played with playful imagery, hinting at adventures within the written word. More than visuals, the calming blue and growth-focused green, alongside a circle of friends, represent the supportive community. It's a warm invitation for young minds to embark on a lifelong exploration, one captivating story at a time.

Colour Psychology

Blue: Blue is a color often associated with feelings of calmness, peace, and trust. It can also symbolize intelligence and creativity. This could represent the sense of calmness and focus that Avid Authors hopes to cultivate in young learners as they explore the English language.

Green: Green is a color associated with nature, growth, and new beginnings. It can also evoke feelings of freshness and harmony. This could represent the growth and development that Avid Authors hopes to foster in young students' English skills, and the fresh and new perspective they may bring to the language.

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